Rank is what you pay. Nothing else.

The boards

Every keyword has two boards. One payment counts on both — they only look at different windows of time.

• All-time is the main board. Your rank is everything your brand has ever paid for that keyword. It never expires and never resets.
• Today is the current UTC calendar day, midnight to midnight. Your rank is what you paid since 00:00 UTC. It resets when the next day starts.
• The homepage also shows an All boards view: every position on every keyword, ordered by amount. It is a view, not a separate board — your rank is always earned on a specific keyword.

How ranking works

• Claims are whole US dollars. Minimums per keyword: AI $10 · SEO $10 · Marketing $10 · SaaS $10 · Startup $10 · Agents $10 · Dev Tools $10 · Design $10 · Crypto $10 · Productivity $10 · E-commerce $10 · Fintech $10 · Analytics $10 · Automation $10 · No-code $10 · Growth $10 · Sales $10 · Security $10 · Agency $10 · Email $10. Maximum single payment $250,000.
• Higher total, higher rank. If two brands have exactly the same total, the one that reached it first keeps the higher rank.
• Taking a position costs at least $1 more than the brand currently holding it. Paying less still puts you on the board at whatever rank that amount buys.
• Already on a board? Claim the same website again and the new amount is added to your total. You only pay the difference to move up. Nobody can take your rank by paying only that difference — they must beat your full total.
• The position shown before checkout is a projection. Rank is assigned when the payment is confirmed, at whatever position that amount supports at that moment. If someone pays more while you are checking out, you still land on the board — just not necessarily where you aimed.

What you can list

• A brand, company, product, agency or creator that you own or are authorized to represent, identified by its website. One listing per website per keyword.
• A public handle (X or similar), a logo (PNG, JPG, WEBP or SVG, up to 2MB) and an optional tagline of up to 90 characters.
• Query strings such as tracking or affiliate parameters are kept only if part of your canonical site; link shorteners, chat or invite links, and redirect pages are not allowed.
• Sexual or adult content, illegal offers, malware, scams, hate, harassment and impersonation are not allowed. Neither are listings for a competitor's site or a brand you don't control.
• Your live website should show who is behind it — a legal name and a working way to contact you.

After you pay

• Your listing is public: rank, amount, name, handle, logo, tagline and website link appear on the board, in the activity feed, in share images and in your badge. Clicks go to the website you submitted.
• A completed payment is what claims the rank. Payments are not refundable — see the Terms.
• Your badge shows your current rank whenever it loads. Get outclaimed and it says so; reclaim your spot and it updates by itself.
• We email the address you gave us when your claim goes live and whenever your position changes. That is how the game is played.
• Paying means you agree to the Terms of Service and Privacy Policy. You confirm this with a checkbox before every checkout.

Moderation

We may hide, edit or remove any listing that breaks these Rules or the Terms, at any time, without refund. Removed claims stop counting toward rank. To report a listing, email hello@outclaim.lol.

Keywords

Keyword inventory is deliberately small so every board stays crowded. New keywords arrive in drops, announced in advance. We may adjust minimums, increments and inventory; changes never affect ranks already earned.